Voice broadcasting through its compelling set of features has equipped marketers with a distinctive competitive edge over conventional and online modes of promoting sales.
Market researches done on customers have indicated that a mere 20% of intended recipients of direct e-mails ever open the mail or go completely through the text of the message. The same is the plight of telemarketing agencies. The multitude of general population put the telephone receivers down even before the telemarketer staff gets to give an audio glimpse of their message to their customers. In contrast, broadcasting services command three times more response from same users who summarily rejects e-mails and other telemarketing campaigns. Voice broadcasting services are far less intrusive as compared to a live agent of Telemarketing Company and hence users tend to give a patient and open hearing to the sales communication broadcasted and are inclined to give positive response. The whole message transmitted through voice broadcasting is proven to be completely heard 99.99% of times and the service is available to clients at a far cheaper rate per call as compared to direct mails or postcards. The client is also not required to maintain extensive infrastructure needing expensive periodical maintenance and a simple computer installed with the logic and software to carry out voice broadcasting along with some minor incidentals is enough to run the service.
Voice broadcasting software has a database of digitally recorded voice messages which ensures that no sort of variation is ever encountered while delivering messages. The messages are ever consistent and perfect in terms of clarity, tone and tenor. There is no scope of advertiser speaking haltingly, stopping to ponder over what next to utter or boringly long pauses and murmurings. If the client gets disgusted of his own voice, he is free to hire the services of a professional voice artist for a minimal fee. This invariably will keep the prospective customer glued to the recorded message and will open new avenues for fostering his business in unexplored areas.
Broadcasting is bound to boost the productivity of business. The business owners are relieved of the tension of getting their well paid executives doing maximum number of calls per day tracking each of the names in the database of clients. The proficient team of well trained and highly skilled sales executives will be gainfully engaged in implementing tactfully the decisions of business policy makers to draw in more business rather than calling customers. Voice broadcasting software will take care of interacting with users. Thus getting a voice broadcasting service in place will bring in marked improvement in the productivity of sales and account personals of business that will now deliberate with persons who are interested in doing business.
Voice broadcasting, thus is a boon for modern day businesses.
